Monetizing the IoT: Show Me the Money

The Internet of Things (IoT) is disrupting entire industries around the world. There is a lot of ‘new’ –including new devices, software, services – along with new opportunities for your business revenues to grow – or shrink.

This paper presents an overview of the forces driving the IoT, the 10 major markets being disrupted, and the importance of ecosystems and partners in monetizing the IoT. It also explains the critical need to innovate business models – not just products, and highlights new ways for hardware and software vendors to maximize the monetization of their IoT investments.

The IoT is growing rapidly, with a forecast of 50 billion connected devices by 2020, according to Cisco. Gartner forecasts over $300 billion in revenues, just to IoT suppliers. And, within five years, they estimate one million devices coming online – every hour...


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